Gain access to some of the most popular sessions from Annual Meetings past with our online collection—Annual Meeting Rewind! Annual Meeting Rewind sessions are free of charge and available to INTA Members and Non-Members.
“That’s Not Fair!” (or Funny): Trademark Fair Use in the Digital AgeContains 1 Component(s) Recorded On: 05/23/2018
Join us for a discussion with a Ninth Circuit Judge, as we explore trending fair use issues. (Intermediate to Advanced Level)
What Can Trademark Practitioners Learn from Advertising and Marketing Professionals?Contains 1 Component(s) Recorded On: 05/23/2018
Advertising and marketing professionals (whether organized in their own firms or working inside broader businesses) often engage with trademark practitioners over a range of topics.
Celebrities Everywhere! Analysis of the Use of Personal and Image Rights of a Celebrity in Different JurisdictionsContains 1 Component(s) Recorded On: 05/22/2018
The intangible asset known as the right of publicity (ROP) is becoming more and more relevant in many jurisdictions around the world. However, its regulation is far from being homogeneous, which poses a great challenge to practitioners in this field. (Intermediate Level)
Protecting Unregistered Marks via Passing Off and Unfair Competition: Reputation Versus Goodwill (and Everything In-Between)Contains 1 Component(s) Recorded On: 05/22/2018
Regarding the decision by the UK Supreme Court in the Starbucks (HK) case, the common law approach to reputation vs. goodwill and its implications for passing off will be discussed. (Advanced Level)
Industry Breakout: Food Revolution: Branding and Trademark Issues Arising in the Rapidly Changing Food IndustryContains 1 Component(s) Recorded On: 05/22/2018
No brands are more familiar with consumers than their food brands and the food they love. The food industry is going through a dramatic change in what we eat, how we buy it, and how brands are used. (Intermediate Level)
THE REDSKINS and THE SLANTS: A Review of the Causes, the Cases, and How the First Amendment Is Likely to Impact Trademark Registrations Going ForwardContains 1 Component(s) Recorded On: 05/21/2018
The audience will first hear from the advocates, Simon Tam and Amanda Blackhorse, who will discuss the social causes each was looking to advance. (Intermediate Level)
Madison Avenue Meets Hollywood: Navigating Product Placement Deals in Movies and TelevisionContains 1 Component(s) Recorded On: 05/21/2018
As consumers, we see product placement often. As trademark practitioners, many of us know that much more thought goes into making these deals than the general public may realize. This session will explore details of product placement in a fun and practical way. (Intermediate Level)
The Yin and Yang of Licensing: Deep Thoughts from a Licensee and LicensorContains 1 Component(s) Recorded On: 05/21/2018
A mock trademark license negotiation, in which a licensor and licensee will discuss their perspectives. (Intermediate Level)
Ethical Implications of Unconscious Bias in the Boardroom, Classroom and CourtroomContains 1 Component(s) Recorded On: 05/20/2018
We all have unconscious biases—attitudes and stereotypes that we may not even be aware of or agree with, that can affect how we view and work with others, and act as potential hurdles to successful leadership and teamwork. Such biases can even affect whether justice is done in the courtroom.
Working with Intermediaries to Combat the Manufacture and Trade of Counterfeit Goods in Free Trade Zones (FTZ)Contains 1 Component(s) Recorded On: 05/20/2018
Balancing the economic benefit of FTZs with their vulnerability to exploitation by counterfeiters remains an ongoing struggle, particularly for brand owners and IP professionals. Counterfeiters find workarounds to avoid detection.
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