INTA Webinars
2018 Brands and Innovation Conference Day 1
Recorded On: 03/19/2018
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International Trademark Association 2018 Brands and Innovation Conference - Day 1
CLE Pending. Please email cle@inta.org for more information.
Day 1
Welcome and Opening Remarks
- Tish Berard, Hearts on Fire Company, LLC (United States)
- Etienne Sanz de Acedo, International Trademark Association (United States)
Conference Co-Chairs:
- Monique Joe, NBC Universal Media, LLC (United States)
- Diane Lau, Facebook, Inc. (United States)
A Fireside Chat with Caterina Fake, co-founder of Yes VC
Session I—The Alphabet of Innovation
- Deborah Davis, Electronic Arts Inc. (United States)
- Diane Lau, Facebook, Inc. (United States)
Session II—What Every Brand Lawyer Needs to Know
- Salvador Ferrandis, Salvador Ferrandis IP Legal SLP (Spain)
- Angela Byun, Condé Nast (United States)
- Elena Grimme, Microsoft Corporation (United States)
- Jeremy Kaufman, Netflix, Inc. (United States)
- Pamela Mallari, Mars, Inc. (United States)
Session III—The Evolution of Brands: How Innovation Is Changing the Retail Landscape
- Stephen Jadie Coates, Amazon.com, Inc. (United States)
- Jeffrey Kobulnick, Brutzkus Gubner Rozansky Seror Weber LLP (United States)
- Sydney B. Schaub, Rent the Runway (United States)
Session IV—The Link Between Brand Value and Innovation – Concepts and Implications
- Elisabeth Bradley, Bristol-Myers Squibb Company (United States)
- Brian Daniel, Charles River Associates, Inc. (United States)
- Andrea Gerosa, ThinkYoung (Switzerland)
- Prof. Kyle Welch, George Washington University (United States)
Session V—Online Influencers: Successfully Managing Your Online Voice
- Paul Jordan, Bristows (United Kingdom)
- Hannah Forbes. R/GA (United States)
- Sara Perry, Universal Filmed Entertainment Group (United States)
- Sophie Radcliffe, Adventure Athlete & Blogger at Challenge Sophie (United Kingdom)
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Session III - The Evolution of Brands: How Innovation Is Changing the Retail Landscape
Recorded 03/19/2018
Recorded 03/19/2018
Session IV - The Link Between Brand Value and Innovation – Concepts and Implications
Recorded 03/19/2018
Recorded 03/19/2018